Fresh from her recent Finnish fiasco, Loreen is back with her first new release since last December’s “Under Ytan”. Although only credited as the featured artist, “Get Into It” is all about Loreen.
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The single sees the Swedish Eurovision 2012 winner join forces with the up-and-coming French DJ Boston Bun (or Thibaud Noyer to his mum).
Together, the pair create a piano house track which finally moves Ms Talhaoui away from the tired anthemic template used in almost all her post-“Euphoria” songs.
Whereas “We Got The Power” and “Paper Light (Higher)” were built around messages of motivation, “Get Into It” focuses on the diva’s vulnerabilities.
The lyrics strip her bare – “I believed that you believed in me, but I guess there wasn’t enough” – and rather than reaching out to the masses, they take us on a personal journey.
The relationship seems to be over, but neither Loreen nor the object of her desire can let go. They’re sending some very mixed signals, with Loreen singing – “I am here to set you free” – before later declaring – “You’re falling into my trap”. Love is confusing… almost as confusing as a performance contract for a cruise.
The moody atmosphere carries over into the music, with the track opening to a serious of synthetic screeches which are repeated throughout. Loreen’s vocals are more restrained than usual, sitting nicely on the sparse electronic beats and piano tinkles.
“Get Into It” isn’t going to be the song that returns Loreen to the heady heights of “Euphoria”, feeling more like an acceptable album track than a smash hit single. Nevertheless, the very fact that it takes Loreen out of her comfort zone, whilst avoiding the pretentiousness of “I’m In It With You”, is a very good thing.
Loreen’s long awaited sophomore album is due to drop soon, with her Facebook header informing us that she’s “currently in the studio”.
Boston Bun feat. Loreen “Get Into It” (Official Audio)
What do you think of Loreen’s latest effort? Let us know in the comments below.
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I agree and accept that Loreen is the absolute QUEEN of ESC, but for freedom of speech I want to say that I don’t like her. Euphoria is a song created only for the excuse to say the word ”euphoria”, and I don’t like artists that hide their faces on stage. If she is proud to be moroccan and if she wants to fight against racism, why all that hair that hided her face and color ?
I like this song.
The music market has changed so totally, the album is kind of redundant unfortunately – especially in Spotify-dominating Sweden. It seems to me that for the record companies it’s not as easy as it once was to just pop out an album – see Eric Saade, Danny Saucedo, Sanna Nielsen and more. A shame.
The delay isn’t necessarily a creative one.
Loreen once said that she doesn’t believe in the concept of albums, preferring to release a track or few rather than an album.
So it does sound interesting!
freaking release it already gurl. we have already heard:
1- Paper Light
2- I’m In It With You
3- Under Ytan
4- Dumpster
5- Jupiter Drive
6- Paper Light Revisited -I’m sure it will be on the album-
7- Sugar Man
8- Fire Blue
9- Son
10- Requiem Solution -it’s Kleerup’s song but I hope it will be on the album-
11- So Good It Hurts -sounds like a 2010 demo tho-
she also announced that the album will contain 12 tracks, so… only 2-3 songs left.
We want the album NOW. hahaha
If her songs are gonna sound all the same like on Heal, she can keep it.
QUEEN!!!!!!!!!!!!