France: Amir releases “Au coeur de moi” lyric video

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He’s the man who finally took France back into the Eurovision top ten after a seven year absence. On the back of this success, Amir released the critically acclaimed Au couer de moiand now he’s decided to record a lyrics video for the album’s title track.

Written by Amir, Nazim Khaled (who also co-wrote “J’ai cherché” and France’s 2017 entry “Requiem“), Silvio Lisbonne and Manon Romiti, “Au couer de moi” is an uptempo song that’s easy to dance to.

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But in spite of the bouncy rhythm, the lyrics are deeply emotional. The former The Voice, la plus belle voix star tells a story about the psychological games that occur in one’s heart, including the wishes, the worries and the doubts.

The song opens ominously, “One day I am a predator, another day I am the prey”. Amir later adds “one day I am the actor that plays in your cinema, another day it’s the destiny that holds the camera.”

“Lost in the heart of mine, at the bottom of my damages,” he sings in the chorus, before finally turning to love for the answer to his troubles, “and when they destroy me, I want to be reborn in you”.

Amir Au couer de moi (Lyrics video)

The French-Israeli hitmaker has been riding high ever since his sixth place finish in Stockholm. “J’ai cherché” achieved chart success across Europe, most notably in France, Belgium and Lithuania.

The single won a host of accolades, including the NRJ Award for Francophone Song of the Year, an MTV European Music Award for Best French Act, and a nomination for Victoires de la Musique Award for Song of the Year.

Meanwhile, Au cœur de moi — Amir’s first French-language album — peaked at number six in the French albums chart. It was certified Platinum, after selling more than 200,000 copies.

Amir is also set to embark on his first nation-wide tour, which includes a concert in Paris’ famous L’Olympia on 19 March.

#AmirTour reprend à la fin du mois ! Vous passez nous voir sur scène ? ???? #Love #LienDansLaBio

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What do you think of Amir’s latest release? Does it go straight to your heart? Or not? Tell us in the comments below or react using the new wiwibloggs app.

Amir interview at Eurovision in Concert 2016

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