As you all know by now, Bonnie Tyler did not fare as well at Eurovision as some had hoped. But, in placing 19th, at least she fared better than Engelbert Humperdink, who finished second-to-last above only Norway’s Tooji.
In the run-up to Malmö and at the competition itself, Bonnie turned into a name dropping machine with 3 in every 10 words seeming to be “Rocks and Honey”—the name of her new album. (We’re serious. Read one of her press conference transcripts here). It’s obvious that she was going after publicity rather than the microphone-shaped winner’s trophy. If she actually wanted to win she could have done a lot better with other tracks on the album (namely “This Is Gonna Hurt” and “Sunshine”). Now that she’s had her three minutes in the Eurovision spotlight she must be asking herself if it was really worth it.
One week after the contest “Rocks And Honey” is nowhere to be found in the U.K. album Top 100. And “Believe in Me” isn’t even in the U.K. Top 100 singles anymore (it did manage to chart at #96 last week). You may think it’s just further proof the U.K. lacks interest in Eurovision. But a series of other Eurovision songs suggests otherwise. “Only Teardrops”, “Tomorrow”, “You” and “I Feed You My Love” are charting at 16, 66, 72 and 80 respectively. Even Loreen’s “Euphoria” from 2012 is doing better than “Believe in Me”. It jumped 113 places to reach 75.
You may think that’s only the U.K.’s reaction. As everyone in the U.K. knows, Bonnie Tyler is really popular in Europe, as the BBC kept proclaiming this Eurovision season. Surely this would have done a little better on the continent. That’s where this goes horribly wrong. Eurovision has done nothing for her in mainland Europe either. After the grand final, “Rocks and Honey” did not move past its peak position in Denmark, Germany and Switzerland, where it had already reached spots 28, 59 and 59, respectively.
Bonnie asked Europe to believe in her. Those who did were duped.
Photo: Dennis Stachel (EBU)