In the many chats I have on Twitter and in my various Eurovision circles, fans keep telling me the same thing: “Valentina Monetta is one of the strongest contenders in next year’s Eurovision.”
All y’all haters out there may be a little puzzled as to why San Marino are using Valentina Monetta for a third time after she failed to qualify for the Grand Final two times in a row. Some say that San Marino believe in “third time lucky”, but others suspect there is a bit more logic to San Marino’s decision.
As in business, research is required for success at Eurovision. You need to know the competition and you need to know your product. And who can argue that San Marino doesn’t know its product at this point?
They are researching what does well at Eurovision for Valentina’s specific voice. “The Social Network Song” placed 14th place in the semi-final, failing to qualify for the Grand Final. And “Crisalide” placed a more respectful 11th, but still failed to qualify. So San Marino must be taking this into account.They’re probably thinking along the lines of, ‘So, the pop song that was very cheesy did bad and Crisalide, a nice ballad, did better. So let’s send something more catchy, like Crisalide, next year.’ It’s rare for a country to have so many benchmarks with one artist.
In terms of thinking, that’s the right way to go about it. Artist wise, though, sending her a 3rd time in this generation of the Eurovision Song Contest may be a bad idea. We all know that, for some reason, there is hate for returning artists. Then again, Lena still managed to get into the top 10 in her second year.
All I can say on this matter is – go, Valentina! Claim San Marino the Grand Final place they deserve and are itching for! San Marino 2015! And why not consider jazz?
Are you rooting for the “Crisalide” singer next year? I am!
Do you want a song like “The Social Network Song” or a song like “Crisalide” from Valentina in 2014? Hope to hear from you below!
Take a listen of Valentina’s most successful Eurovision entry “Crisalide”:
Photo: Valentina Monetta