After getting married and giving birth, she announced that she was quitting music.

But Azerbaijan’s Eurovision 2010 star Safura has a hunger for music, so she’s back with a new single “Baku”.

Named after the country’s glittering capital, which hosted Eurovision 2012, the song captures Safura’s love of the city. It’s a four-minute love letter set to an EDM backing — and peppered with patriotism and pride. “This city gives you big love, and trust me this is so true,” she says, all sunshine and smiles. “Our lovely Baku will inspire you, biggest flag in the world on top of the view.” (She’s not kidding).

She composed the song, wrote the lyrics and produced the track. But interestingly she only makes a cameo in the video at the very end. Instead we see teenage girls singing the track, roller skating in front of the Heydar Aliyev Center (which you may recognise from Samra’s Eurovision 2016 postcard) and having fun along the Caspian Sea. Look closely and you’ll see Baku’s Crystal Hall Arena, where Loreen won Eurovision. And you can even clock Safura’s little girl!

Safura – “Baku” Official Video

Safura and her husband, who helped direct the video, plan to contribute to Azerbaijan’s developing tourism industry and the video is a sure-fire signal they are taking their plans seriously.

It’s the latest twist in Safura’s always evolving career.

In 2010 she was a pre-contest favourite to win Eurovision in Oslo, alongside eventual winner Lena. Her video for “Drip Drop” was choreographed by the same genius behind Beyoncé and we were loving her song in the days leading up to Eurovision. Unfortunately Safura had to perform first in the grand final, and many fans believe this is the reason she finished fifth rather than challenging for the top spot.

After marrying Farid Aliyev — the son of Azerbaijan’s Minister of Industry and Energy — she gave birth to her first child in 2013. She then called off her music career, only to release “Sen ve Men” and “Hey Baby” later in the year, before vanishing again. But then she re-emerged in 2015 and opened an art gallery in Istanbul.

Safura: No matter what you do or where you do it, we love you!

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13 Comments
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Nikki
7 years ago

Mark Beckenfruer. Hey pic siktir

Mark Beckenfruer
Mark Beckenfruer
7 years ago

Oh shut up stupid mogol.

Nikki
7 years ago

He rubbish Hayes don’t write your rubbish comments its’t interesting for people calm down don’t be such jealouse Baku bla bla bla Armenia’s bla bla bla genocide bla bla bla I think that when you’ll tired be such bad disgusting people at last go diring be happy sheeps

Mark Beckenfruer
Mark Beckenfruer
7 years ago

“Our lovely Baku will inspire you, biggest flag in the world on top of the view.” (She’s not kidding). /killme Yes, i believe she isn’t., however the biggest one is in Turkmenistan. Fact. But azers don’t care, they live in their azeri reality. Btw. if you’ll walk on the streets of ‘lovely’ Baku with the UV light lamp you would be shocked and disgusted by the amount of invisible to the naked eye blood splashes. It is everywhere!!! ‘Lovely’ Baku has seen multiple (1905,1920,1990) massacres of the Armenians. Note1: This, in 16/17 centuries, unimportant dusty Iranian town which was inhabited… Read more »

FranciscoTe
FranciscoTe
7 years ago

One of the cities that I would like to visit one day! <3

Steve
Steve
7 years ago

I loved her entry for ESC, but this song is rubbish. The music reminds me about Sigala’s “Sweet Lovin” with the girl splattering colourful graphit. As I am Armenian, I am not allowed to enter Azerbaijan even with non-Armenian passport, I can tell that Baku is really beautiful. However, I noticed the copycat technique of building its modern part… No creativity there. I saw London’s Eye, Dubai’s hotel tower buildings which are called Flame towers, Amsterdam’s slogan “I love Amsterdam” etc. The two famous buildings of the Crystall hall designed and built by the foreigners and the museum by the… Read more »

Steve
Steve
7 years ago

I loved her entry for ESC, but this song is rubbish. The music reminds me about Sigala’s “Sweet Lovin” with the girl splattering colourful graphics. As I am Armenian, I am not allowed to enter Azerbaijan even with non-Armenian passport, I can tell that Baku is really beautiful. However, I noticed the copycat technique of building its modern part… No creativity there. I saw Lindin’s Eye, Dubai’s hotel tower buildings which are called Flame towers, Amsterdam’s slogan “I love Amsterdam” etc. The two famous buildings of the Crystall hall designed and build by the gorighners and the museum of the… Read more »

Logan
Logan
7 years ago

Who wrote this song? The lyrics don’t go with the beat at all. It’s like seriously awful.

Poo
Poo
7 years ago

My favourite Azeri entry ever, she should come back to esc.

loving_ya_harder
loving_ya_harder
7 years ago

Baku is so damn beautiful. I don’t like Safura though.

(J)ESC Fanatic
(J)ESC Fanatic
7 years ago

I think she should have won in 2010, her song was by far the best! So happy for her comeback! 🙂

Rashad
Rashad
7 years ago

I didn’t really get the video. Is it about teenage lesbians hanging out in Baku? I don’t know if that’s the message they are trying to give.
I like Safura, but I’d expect a better comeback from her.

beccaboo1212
7 years ago

Finally, a comeback! 😀