Whip out a can of crazy, spray-paint it with a rainbow and then turn up the volume. That’s the delightful formula Romania’s Ilinca & Alex Florea followed during their first rehearsal at Eurovision 2017 — and it really worked.
Oozing happiness at every turn, this was three minutes of feel-good fun. The LED background moves through a series of cartoon images, including a row of toy soldiers and cannons against the sky. At one point the words “Yodel it” appear in a playful font and bold colouring. But perhaps the most high-impact moment comes when Alex runs off stage and wheels on a cannon. Sometimes he simply pushed it, but at one point he actually climbed on and straddled it, continuing the party vibe with his fist pumps and attitude.
Many will say that yodelling is a gimmick. That is true. But, as Ilinca proves on this vast stage, it’s also a talent and a gift. “Yodel it!” works even better than at the Romanian final. They fully embrace and commit to this, which makes you want to do the same. Despite having regional tones it’s strangely accessible — everyone likes to smile, right?
Like Poland in 2014, this could climb the televote everywhere owing to its wild perspective and execution. That it does so while remaining family-friendly makes it even stronger.
Ilinca feat. Alex Florea — “Yodel It!”: Reviews and Reactions
Romania: First rehearsal at Eurovision 2017
Romania: First press conference 2017
Photo: Eurovision.tv (EBU)