Norwegian trio KEiiNO have dropped the music video for their Eurovision 2019 song “Spirit in the Sky”. And there’s a lot going on. We have watched the video and have compiled a list of our nine favourite moments from the video, featuring sensible knitwear, Christmas trees and pot plants.
The video was directed by Martin Sofiedal, who explains the concept. “The video has three parallel universes. In the first, we are in an Arctic climate where KEiiNO is frozen. In the second universe, the artists are dressed to represent their “spirit animals” wolf, snow fox and reindeer. In the last universe, a girl is fighting a mob.”
But we really feel like we need to delve deeper into the universes of “Spirit in the Sky”. These are our favourite moments.
1. The ice face showcase
In the beginning of the video, we find out three heroes standing in a mystical setting. It is very cold in this setting. We know this because they have icicles on their hair and eyebrows, as if they were working on a polar research station or had spent too long in the walk-in beer fridge at their local liquor store.
2. The worried lady
While KEiiNO are having their powerful, spiritual ode to the North, we also meet a lady who is being bothered by the bad things. She seems to be the only person in the video dressed for the weather, choosing to wear a cosy woollen jumper in the colours of the northern lights. The worried lady represents fans during the ups and downs of the Eurovision 2019 season.
3. Tom’s Ylvis tribute
At one point in the video, Tom appears to be paying homage to the Norwegian comedy duo Ylvis, from the video of their 2013 viral hit “What Does the Fox Say”. Officially he’s a wolf, but we can’t help wonder if KEiiNO was raiding NRK’s wardrobe department.
4. Alexandra’s mystical Nordic space buns
Alexandra is serving snow fox fantasy, and is super cute with her mystical Nordic take on space buns. A snow fox amid the patio torches.
5. The Humans mannequins come to life
We thought we had said “Goodbye” to the Humans’ mannequin props in Lisbon. But no. They have come to life and are tormenting the lady in the sensible knitwear. Omg, this is terrifying!
6. The interpretive dancer
Can we just take a moment to quietly appreciate the moves of the interpretive dancer? Through the medium dance, he adds depth and pathos to the very dramatic story.
7. Tom’s throne of manspreading
Look, it’s annoying when someone is manspreading on a crowded train, but it’s ok when it’s done by a fox-king sitting alone on his fox king throne, between the two pot plants of destiny and the patio torches of fate.
8. Fred-René’s powerful joik solo
This isn’t any old joik solo. This one can make the scary face people disappear and can summon the northern lights. Please note that the northern lights are emitting from the two pot plants of destiny. Also, Fred-René is supposed to be dressed as a reindeer here.
9. The Christmas trees and Ryan O’Shaughnessy’s street lamp
Want to create a cold yet mysterious world where anything is possible? Just take three old Christmas trees, two chandeliers, Ryan O’Shaughnessy’s “Together” street lamp, and add one bucketful of fake snow. And that’s how you write a song!
Does this furry Nordic wonderland indicate what we’ll see on stage in Tel Aviv. NRK is clear to point out it won’t be. The broadcaster clarifies that they “assisted with costumes, but haven’t been involved in the making of their music video. So, the video doesn’t reflect how KEiiNO’s stage show in Tel Aviv will look like.”
KEiiNO – “Spirit in the Sky” music video
What do you think of the “Spirit in the Sky” music video? What is your favourite part? What does the fox say? Tell us your thoughts in the comments section below!