John Lundvik will represent Sweden at this year’s Eurovision Song Contest in Tel Aviv with his song “Too Late For Love”. It is a soulful mid-tempo pop track with a passionate gospel accompaniment.

Swedish broadcaster SVT selected John through its annual Melodifestivalen contest. Over the course of a six-week nationwide arena tour, 28 songs were whittled down to 12. In a final held in the 50 to 60,000 capacity Friends arena, “Too Late For Love” came out on top, sweeping both the jury and public votes.

As we count down to Israel, we’ve compiled 10 facts you need to know about John Lundvik. Are you ready? Let’s do this!

1. He started out as a sprinter

Back in the day, John was a competitive runner, winning a total of eight gold Swedish-national medals. But singing was always his dream. Thus, he gave up on athletics and pursued a music career instead.

2. “Too Late For Love” almost wasn’t submitted for Melfest

During our interview in Stockholm, John talked about the Melodifestivalen 2019 submission process. And there was another song that he sent to his label — “Bigger Than Us”! His label advised him to go uptempo, rather than sending yet another ballad to the contest. Of course, “Bigger Than Us” found its way to Eurovision too, more on that below.

3. He has one of Sweden’s biggest songwriters on his team

Melodifestivalen is always packed with high-profile songwriters. And John Lundvik’s entry is no exception. One of the composers is Anderz Wrethov. He’s worked on many of your favourite Eurovision and national final songs, including all three of Margaret’s Eurovision attempts (“Cool Me Down”, “In My Cabana” and “Tempo”). His biggest ESC hit is Eleni Foureira’s “Fuego”.

4. He’s the first artist to receive 12 points from all of the international juries at Melodifestivalen

While previous victors Loreen and Måns Zelmerlöw had impressive Melfest figures, neither can match John. In fact, he’s the first artist in Melodifestivalen history to receive the maximum amount of twelve points from all (eight) international juries. Although, Måns did score nine sets of 12 from a panel of 11 in 2015… but let’s let John have his moment.

5. He will be the first Eurovision act to compete against his own song

As y’all know, John’s “Bigger Than Us” ended up in the UK’s You Decide selection. Michael Rice took the win, and now John has two songs in Tel Aviv. This is the first time ever that a competing Eurovision singer has writing credits for two songs in the same year. Could John’s biggest competition be himself?

6. His song entered the Spotify Global charts.

Swedish fans love Melodifestivalen and the competing entries regularly scale the heights of the Swedish charts. Not only did John Lundvik’s “Too Late For Love” top the national charts, he also made it on to the Global Top 200 list on 10 March. He becomes the second act from this year’s Eurovision field (after Italy’s Mahmood) to enter the top 200 daily most streamed songs.

7. His first Melfest appearance came in 2014

While John made his debut as a singer with “My Turn” in 2018, he actually made his first Melodifestivalen appearance several years earlier. In 2014, he was the sole songwriter on Anton Ewald’s “Natural”. While the entry qualified directly from its semi, it bombed in the final and finished last with both the juries and public. He did significantly better on his two subsequent attempts — third in 2018 and first in 2019.

8. He’s written for royalty

John’s big break came in 2010 when he co-wrote the song “When You Tell the World You’re Mine”. It was commissioned especially for the wedding of Victoria, Crown Princess of Sweden, and Daniel Westling. The track featured prominently during the ceremony, although John didn’t get to perform it himself. Instead, the honours went to Agnes and Björn Skifs.

9. He’s also written for the Olympics and Hollywood

John’s been an in-demand songwriter ever since. In 2016, he wrote and performed “All About The Games”, Sweden’s anthem for the Rio Olympic games. He’s also written for both the big and small screens, composing music for the Swedish movie Easy Money and the hit US TV show Empire.

10. He’s fully booked out

No matter the outcome in Tel Aviv, John’s summer schedule is already full. He will visit the length and breadth of Sweden as part of the Diggiloo tour, which also features the likes of Mariette and David Lindgren. And we should expect new music too! Shortly before Melodifestivalen 2019, John was in Bangkok for a songwriting camp. And he’s also been spending a lot of time with the team behind “Too Late For Love” — Andreas “Stone” Johansson and Anderz Wrethov. Who knows what else they have lined up for us?

We can’t wait to see what John Lundvik has in store for us next month. Do you think Sweden is a contender to win the contest again? Or is it too late for you to fall in love with the song? Let us know in the comments below.

Read more Eurovision 2019 artist facts here.

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Deedee
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Deedee

”When you tell the world” is reilly beutiful. Such a fairytell-moment at the Royal Widding??

Jaccobabe
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Jaccobabe

OMG them biceps 😮

Mr. Vanilla Bean
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Mr. Vanilla Bean

Lucky guy. He got the better song for himself while the UK has gladly picked up another bottom feeder. He is not competing against his other song, he is competing against The Netherlands, Switzerland, Italy, Russia and Iceland.

Tom Ripley
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Tom Ripley

Such a predicted conculsion based by odds… the variety and “taste” of music is much wider than what odss said.

Denis
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Denis

Well, if the song was rejected by a broadcaster for not being strong enough that’s usually a hint about the quality. It really says more about UK approach than SVT.

Denis
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Denis

Nr 11: Born in London and left orphaned by the birth mother. Adopted by a Swedish couple while being just a week old. Then moved to Växjö with the adoptive parents.

Mr. Vanilla Bean
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Mr. Vanilla Bean

That birth mother must feel pretty bad about herself by now.

Lisianthus
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Lisianthus

Don’t shame his birth mother if you don’t know what happened. A lot of times mothers give up their children, it’s because they can’t take care of them, because they are teenagers or because the pregnancy was a result of sexual assault.

Denis
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Denis

I still think she feels bad about it. Giving up your child is not something you do lightly. I imagine it haunts her to this day.

Polegend Godgarina
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lordT that video from 2014….. he used to look like something i’d see during sleep paralysis. thank heavens he’s gotten a glo up n he lookin fine now. also reminder to all the too late for love haters that hadn’t he submitted it to melfest sweden would’ve sent bishara…. the shivers just at the thought whew

P!nk Forever
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P!nk Forever

Nothing about his private life?