Eurovision 2016 winner Jamala released “Solo” back in January. It’s a piano pop banger in keeping with her signature atmospheric sound. The song is about finding independence after heartbreak. The lyrics channel independence and self-affirmation: “Stop doing what you’re doing / You won’t win me over / And I’ll just keep rollin’ my eyes / I move away and you come in a little closer / But I don’t want you / Tonight I’m solo but I don’t want you / Tonight I’m solo”.
She’s now released the music video to accompany the single. Filmed in Countess Uyarova’s Mansion in Kyiv, it’s a feast for the eyes. If anyone was wondering what happened to Darude’s glass box, Hatari’s lighting and all of Katerine’s pink material after Eurovision, I think we’ve found our answer.
Discussing the video, Jamala explained: “The idea of the video is close to the themes I touch in my songs. A transparent cube as a symbol of a crystal castle where we are hiding from reality and other people, inner search of the main character, expressed in three different images…”
We love a Queen who knows how to improvise. Jamala wasn’t letting her costume or the temperature stop her from turning it out.
“The filming was complicated. Most of the time I had to stay in the glass cube, with no fresh air coming, so it was hard not only to move, but also to breathe. The temperature was almost as in a sauna. I had to sing and dance in an uncomfortable dress with heavy jewellery. It is remarkable that the video has no dancing director. So all my dancing was improvisation on set.”
It was thanks to director Anna Buriachkova that Jamala’s vision could be executed on camera: “My idea was to show the real Jamala in this video, what she is like – wonderful and beautiful, to focus only on her, reveal her inner world. The space where the video is staged symbolises crystal castles we are building to get separated from the world. It seems to us that we can be ourselves inside such a castle, not being afraid of other’s estimations and reactions. Still, the castles are fragile and transparent.”
Eurovision may be over but Pride Season is just beginning, and our Jamala his ready to celebrate, sending a message to her fans for Pride Month: “As many of my LGBTQ fans around the world celebrate the Pride month, I want to reach out to wish everyone a great month of festivities and continued activism. Being able to be who you are freely is the essence of freedom. Whether you’re part of the community or a strong ally, I wish you all peace & equality.”