The Wiwi Jury — our in-house panel of music unprofessionals — continues to rate and review the 41 songs that had been selected for Eurovision 2020. Next up, we take a look at the UK‘s internally selected act James Newman and his song “My Last Breath”. What did we think of this song? Read on to find out!
James Newman – “My Last Breath”
“My Last Breath” reviews
Antranig: “My Last Breath” is truly incredible. Delivered with raw honesty and passion, this song is an emotional rollercoaster and I’m joining the queue again and again. The deep-sea diver analogy is cleverly executed, complementing the nature of James’ delivery. The message is universal yet delivered from a personal angle and very easy to connect with. Allow me to be controversial and say that this is the UK’s best entry since the turn of the century, by a significant distance.
Calvin: I’m surprised about the (relatively) positive reactions about this song. Just like the video, it leaves me cold. It could be because of the country elements in the chorus. Or because of the beat that leads nowhere. It’s a credible entry, yet pretty boring with no additional benefit for the contest. Of course, middle-of-the-road means that it isn’t horrible, but I wouldn’t add it to my playlist.
Jonathan: Oh, to be a UK Eurofan waiting patiently for our return to glory. “My Last Breath” is certainly a good start on the journey (hopefully) upwards. It’s a solid pop song that knows what it’s meant to deliver. The 2:35 length isn’t a problem for me, as it stops the song dragging on for any longer than it needs to (better to leave the listener wanting more than reaching for the skip button). James Newman has a great live vocal, though I do worry that the song is still slightly too safe to do any real damage on a Eurovision scoreboard. Nevertheless, I’m looking forward to seeing where this BBC-BMG partnership goes in the future.
Lucy: Being a British Eurovision fan can be extremely brutal most of the time. On first listen to “My Last Breath”, it felt like 2020 was another of those years. The pleasant acoustic-sounding track didn’t lift me to the place I expected when I heard James Newman was the artist. He has written megahits for Calvin Harris, Rudimental, Ed Sheeran, Little Mix… and we got “another UK Eurovision track”. It has significantly grown on me since and I got on the delusional hype train again pre-cancellation. There’s a genuine love there, but a similar Eurovision result would have ensued.
Natalie: Maybe give the UK another five to ten years and they’ll send a song that may be good enough to win Eurovision 2011. They’re slowly getting the picture, but in an era when dark pop music is the trend and Bulgaria and Romania are paying attention, the UK still thinks X Factor winners’ singles are the way to go. The lyrics are so bloody cheesy and the production is not original in the slightest. I can see it has a bit of spark and passion in it, but it takes a lot more than woah-oh-oh choruses to win Eurovision.
James Newman – “My Last Breath” rankings
In the Wiwi Jury we have 22 jurors but only have room for five reviews. The remaining scores are below:
We have removed the highest and lowest scores prior to calculating the average. This is to remove outliers and potential bias. We have removed a low of 3.5 and a high of 8.5.
Wiwi Jury verdict: 6.08/10
What do you think of this song? Share your own score and review below!