On Saturday, the moment finally came for Daði og Gagnamagnið to formally reveal “10 Years”, Iceland’s entry for Eurovision 2021. The song was revealed on a special episode of RÚV’s Straumar, which was solely dedicated to Daði and his mates.

Daði og Gagnamagnið performed the song live on the show. The music video will be released in a couple of weeks.

Daði og Gagnamagnið – “10 Years” (Eurovision 2021 – Iceland)

Just like its predecessor, “10 Years” is a disco banger, packed with warm and light-hearted humour.

But it has a deeper meaning, diving into Daði’s relationship with his wife, mother of his child and fellow Gagnamagnið member, Árný Fjóla Ásmundsdóttir. As the title says, the couple have been together for 10 years.

“The working progress for this was definitely more different”, Daði said before premiere the song to Iceland and the rest of Europe/Australia but was nonetheless his serene self, and was not too nervous about the whole thing. His wife Árný was of course by his side, being the muse behind the lyrics. “It was a little weird, yes” she admitted but says that Daði asked her permission before using their life and love story as an inspiration for “10 Years”.

10 years of love and laughter from Daði og Gagnamagnið, which hits Spotify tonight.

As reported previously, RÚV and Daði dealt with a nasty leak after they submitted the song to the EBU. A short snippet could be heard on YouTube, before the Icelandic broadcaster had it swiftly removed. RÚV stated that the leak was unacceptable and not a good look for the EBU.

Although it was only on the internet for a few hours, the snippet was enough to knock the song off the top of the betting odds (admittedly coinciding with the release of a very strong song from Switzerland). But that hasn’t fazed Daði or Gagnamagnið and they’re as cheerful and optimistic as ever.

What do you think about Iceland’s Eurovision 2021 entry? Is Daði heading for a top ten placing with “10 Years”?

Read more Iceland Eurovision news here

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Alanna
8 months ago

They’ve got the magic. They deserve to win. Love them?

Dia
Dia
8 months ago

That is your opinon

Daniel
Daniel
8 months ago

This is UNIQUE. Periodt.

12345
12345
8 months ago

Ew

Leendert Jan
Leendert Jan
8 months ago

It’s sweet, but nowhere near as strong as last year’s song. And I did not even have that in my top 10.

Euromess
Euromess
8 months ago

I don’t know, it’s clear that they tried to recreate “Think about things”, even with costumes and silly dance moves, but I think the result is not the best and I don’t think Iceland will have a chance to win, but maybe I’m wrong. “10 years” is a very catchy song, but it’s like something is missing compared to the previous one, and I wouldn’t even know what, it’s just a matter of feeling. Maybe it would have been better to come up with something less predictable, because I think everyone was expecting something like this. But it is also… Read more »

poe-tay-toe-chips
poe-tay-toe-chips
8 months ago

Wow I can’t believe that people have such a strong need to say bad things about Tusse that they’ll come to a post about a different country’s entry to complain about him after the comments on the original article had to close.

Europeans can criticize the American government for institutionalized racism all they want but if we’re talking about racism on an individual level, from the behavior I’ve witnessed and personally experienced as a person of color myself, Europeans are worse.

Ffs
Ffs
8 months ago

Top 3

Dia
Dia
8 months ago

How is it racist?

Jamie
Jamie
8 months ago

3 ballads in a row? Stop.

Jamie
Jamie
8 months ago

Yeah… I’m not voting for H&M background music.

John
John
8 months ago

RUV really did Dadi a disservice by cramming his debut into a small TV studio. You can tell that it is not meant to be performed this way. From his movements you can tell that he wants to do the 2 mics again and that the whole band should be more spread out during the dance moves. The Choral part will probably be on the LEDs in the back, not in front of him. I hope their investing all the money into a good video for the song.

Ana
Ana
8 months ago
Reply to  John

In Russian we say “a bad dancer gets distracted by the music”. If he can’t perform well enough in a studio, probably the studio is not the problem

Alaska
Alaska
8 months ago

Since you are so interested in “ethnicity representation”, you should look at all the artists that have ever represented Sweden throughout the history of the country in Eurovision, and dramatically change your question to: “do only white people win in Sweden?”. If not, then you’re just being ridiculously racist.

Eurovision2016>
Eurovision2016>
8 months ago
Reply to  Alaska

Maybe that’s because sweden is a ninety plus percent white country. Stop being so pc, he won because of skin tone.

Dia
Dia
8 months ago

Don’t be be rude! Learn some manners and be respectful!

Andi
Andi
8 months ago

And there it goes again straight into my Top 5.

Jay
Jay
8 months ago

It’s a horrible song

Alaska
Alaska
8 months ago
Reply to  Jay

You might find the song horrible, it’s your opinion, and you have the right to express it. But the song being “horrible” has NOTHING to do with the fact that the artist is black.

Dia
Dia
8 months ago
Reply to  Jay

Don’t be rude!

Jay
Jay
8 months ago

Since one is not free to say what one thinks I will just say that two awful songs were selected in Sweden n Iceland.

Dia
Dia
8 months ago
Reply to  Jay

Why are you trolling?

Dia
Dia
8 months ago
Reply to  Jay

Take no notice Jay of David, he seems to have issues and can’t handle people having an opinion different from his.

Una
Una
8 months ago

I loved “10 Years” on first listen and I am still loving it. Daði‘s soft and velvety and cozy voice, the retro-disco sound, the artistic identity that is well preserved. I had no expectations but I am more than happy with this entry. Well done, Iceland!!

Having watched both episodes of the show RÚV made for the 2021 entry: I am delighted to see what a nice and wholesome person Daði is – as son, sibling, husband, father and friend. I wish everyone the best in 2021. They all and Iceland deserve it!!

Henry
Henry
8 months ago

The hype is over, this is not gonna win..

Nils
Nils
8 months ago

So … apparently Reykjavik 2022 isn’t going to happen. It’s a bloody shame. They had it all. And honestly every other song I’ve heard from Dadi Freyr was better than this.
Maybe the stakes were too high?

Anyway, this should nevertheless give Iceland a pretty good result. But to me, they are no longer a contender for the trophy.

tomtomtom
tomtomtom
8 months ago
Reply to  Nils

They wouldn’t have won 2020 either. But it would have been a top 10 unlike this song.

Nils
Nils
8 months ago
Reply to  tomtomtom

I think it would have been either them or The Roop.

Epicurean
Epicurean
8 months ago

Yes, but no.

Jinbeizaki
Jinbeizaki
8 months ago

And this is the reason why little big did well in not participating this year. Look at all the complains about people who preferred the artists’ past year entries. The vast majority of people who will vote and watch Eurovision in May would not do such a thing since they wouldn’t even know last year’s songs. I feel bad for those artists who have surely wanted to use their previous year song too but had no choice. The least you can do for them is try to take those songs for what they are. These artists worked hard under stress… Read more »

tomtomtom
tomtomtom
8 months ago
Reply to  Jinbeizaki

They don’t read the wiwibloggs messages.

Jinbeizaki
Jinbeizaki
8 months ago
Reply to  tomtomtom

They surely read comments on youtube, on their social media, etc. and still there you can find people complaining how it’s not the same song/it’s worst, etc. It’s not just here, unfortunately.

Iván el Conquistador
Iván el Conquistador
8 months ago

I expected a disappointment, but that hasn’t been the case. It’s quite good!

DDE
DDE
8 months ago

In a different league compared to the rest (let’s not all be seduced by Switzerland’s copycat entry – and rip-off of Arcade)! Splendid, Iceland – love it!

Last edited 8 months ago by DDE
Richard
Richard
8 months ago

Very sweet and charming, I think they’ve managed to produce another strong song. What a happy family they must be.

poe-tay-toe chips
poe-tay-toe chips
8 months ago

Dadi tried to be 80’s last year and it was such a big success that other people this year decided to try being 80’s too, so now his schtick doesn’t seem as unique as before because everyone’s doing it… and of course living up to think about things is pretty impossible :-/ near impossible to strike gold twice I didn’t think we’d get a second slow song winner in a row but now I’m thinking we just might since almost everything’s upbeat and similar now…my money’s on either Switzerland or Bulgaria. I don’t quite get the swiss hype personally but… Read more »

mark dowd
mark dowd
8 months ago

Like a watered down version of 2020. That was a potential winner. This is top ten material but not winning podium material.

tomtomtom
tomtomtom
8 months ago
Reply to  mark dowd

It’s not top 10 material. Come on. If they didn’t have the buzz from 2020 it would barely qualify.

Nils
Nils
8 months ago
Reply to  tomtomtom

Don’t forget most viewers have never heard or seen them yet. Everyone outside the bubble will still be fascinated by Dadi’s character and voice.

AdamZee
AdamZee
8 months ago

I love this! Loved last year and love this year – good job Iceland!!!

Jimmy Smit
Jimmy Smit
8 months ago

The lyrics weren’t always clear to me, but I like the sound, the performance, and the humour and light-heartedness they bring to the stage. Those dance moves are very reminiscent for me of Star Trek’s Captain Saru.

Last edited 8 months ago by Jimmy Smit
Purple Mask
Purple Mask
8 months ago
Reply to  Jimmy Smit

Awww, Doug Jones. 🙂

Jimmy Smit
Jimmy Smit
8 months ago
Reply to  Purple Mask

When I saw those Saru-like movements, I thought of you, and would’ve messaged if I could! I wonder how much inspiration has come from Doug. Nice to see Dadi extending our little niche intersection of Eurovision-Star Trek 🙂

Purple Mask
Purple Mask
8 months ago
Reply to  Jimmy Smit

In theory, one of my e-mail addresses is linked to this account here. How you access that technically, I don’t exactly know.

Jimmy Smit
Jimmy Smit
8 months ago
Reply to  Purple Mask

Unfortunately (although rightly) that wouldn’t work! Personal information provided when posting a comment, such as an email address, should only be available to site administrators—as part of the site’s privacy policy and in keeping with GDPR.

lasse braun
lasse braun
8 months ago

iceland did not hold the level of 2020!
that is a fact!

Purple Mask
Purple Mask
8 months ago

Quite good actually; better than I had expected. There’s a nice warmth to the song, and I love the performance humour. 🙂

Ben
Ben
8 months ago

Duncan Laurence was the main writer behind Arcade.

Darren
Darren
8 months ago

Ah I preferred last year, though this is good and well produced, it’s just lacking ‘something’.
It will qualify and I suspect will finish mid table.
Though they could have won last year so maybe I was just expecting more.
But anyway, not amazing, but still good. Will finish respectably but I don’t think Dadi will finish as high as he was expected to finish last year. 15-20th

Briekimchi
Briekimchi
8 months ago

As a big fan of Daði’s music, I actually prefer this over last year’s entry. I know it’s probably not as *strong* a contender as the entry was in 2020, but I think it’s a better actual song. I don’t know why people are surprised that it looks so much similar (visually) to TAT, I mean, generally, that’s what most of their performances look like.
I like this one.

Elfi
Elfi
8 months ago

I guess it will be between Swiss, Bulgary…and maybe Malta???
I still think this deserves a top15, but last year was my 3rth place…

tomtomtom
tomtomtom
8 months ago
Reply to  Elfi

How does this deserve a top 15?

Elfi
Elfi
8 months ago
Reply to  tomtomtom

Cause last year didn’t happen, so this will still be something fresh, different…actually something good!

tomtomtom
tomtomtom
8 months ago
Reply to  Elfi

No. Its not fresh or different. It’s stale at this point.

Elfi
Elfi
8 months ago
Reply to  tomtomtom

Thank God i am human and i imagine you are as well… That way as a free person we can have different opinions!!
Thank God!!

tomtomtom
tomtomtom
8 months ago

Let’s be honest. This is a major step back from last year. The same outfits, same dance moves, worse song. There is nothing new to like and plenty of downgrade.

tomtomtom
tomtomtom
8 months ago
Reply to  tomtomtom

Lithuania did something similar but upped the game. Iceland downgraded.

Tina
Tina
8 months ago
Reply to  tomtomtom

Not really. Both Lithuania and Iceland are worse than last year. Both tried to be funny and great weird as much as last year, but the magic is gone for both of them. Shame

Last edited 8 months ago by Tina
tomtomtom
tomtomtom
8 months ago
Reply to  Tina

Fair enough.

Matt
Matt
8 months ago

Not for me.. Sorry, expected much more.. 🙁

Ieva
Ieva
8 months ago

I love it from the first listen 🙂 It’s better than “Think About Things”

Mr X
Mr X
8 months ago

Iceland 4/10

Sally
Sally
8 months ago

This didn’t have the immediate impact as their previous effort but I agree with others that a little bit of tweaking and refining could make a difference without changing the essence of the piece. But — what a love letter to your partner this is!

Teddie
Teddie
8 months ago

No please no

Popeye Spinach
Popeye Spinach
8 months ago
Reply to  Teddie

YES!!!!

Eurovision2016>
Eurovision2016>
8 months ago

I really dislike this Eurovision but anyway here’s my ranking. What do you guys think? Azerbaijan will probably be in my top ten or five. 1. Spain (10/10) 2. Bulgaria (10) 3. Greece (9.5 mainly because she’s great) 4. Switzerland (9) 5. Cyprus (8.9 gave Eric 12pts) 6. Croatia (8.5) 7. France (8.3) 8. Serbia (8.3) 9. Moldova (8) 10. Norway (8) 11. Romania (8) 12. Germany (7.8) 13. Ireland (7.5) 14. Belgium (7.2) 15. Estonia (6.8) 16. Czech (6.8) 17. Macedonia (6.1) 18. Albania (6) 19. Poland (6) 20. Lithuania (6) 21. Austria (5.7) 22. Russia (5.6) 23. Ukraine… Read more »

Eurovision2016>
Eurovision2016>
8 months ago

Why downvotes? What do you not like about it?

Popeye Spinach
Popeye Spinach
8 months ago

we are fine with your taste! just dont publish it in random places!

Sergod Legendzarev
Sergod Legendzarev
8 months ago

I think this is the worst top ever lol

TheStage
TheStage
8 months ago

Maybe they are a better bottom?

Giolo
Giolo
8 months ago

Too many downvotes. Upvoted.
Thia top ia not bad. But the “Cyprus gave 12 points to Cyprus” part almost made me put a downvote, I advise you to cancel it

Honesty
Honesty
8 months ago

I’m sorry Iceland, no win this year.

AllThingsNordic
AllThingsNordic
8 months ago

Good luck, Iceland! I would really love IS to win the content. And Dadi is the one to deliver this task. I believe it has potential. Don’t forget, it’s not the eurofans who decide the winner. It’s the juries in one part (and I have no clue how the heck they vote for songs) and then the masses who watch all songs on that night. I believe it’s gonna be a surprise year. Am I the only one who still has not found that ONE winning entry in 2021? Is quality lower than in 2020 which was a fantastic year… Read more »

Popeye Spinach
Popeye Spinach
8 months ago

yes

Bell
Bell
8 months ago

I love “10 years” 🙂

Irishfan
Irishfan
8 months ago

Something that was so good in 2020 suddenly seems very dated.

tomtomtom
tomtomtom
8 months ago
Reply to  Irishfan

Exactly. 100% right.

Lola
Lola
8 months ago

Cute, but not winner material like last year. I like it and think it will qualify. But they’re lucky not to be in semi 1, because I could see them losing votes to Lithuania (in the final)

tomtomtom
tomtomtom
8 months ago
Reply to  Lola

I completely agree. It might not qualify in SF1. What a disappointment.

Jonas
Jonas
8 months ago

One of the same people, along with three new people.

Europotato
Europotato
8 months ago

Or France ??

Serena 00
Serena 00
8 months ago
Reply to  Europotato

Fans like to hype France, but in the contest France doesn’t get many votes (2016, 2018 etc)

Héctor
Héctor
8 months ago

Not as good as last year but still very enjoyable.

Charli Cheer Up
Charli Cheer Up
8 months ago

I’m glad they stuck to the same formula as Thinking About Things. This isn’t actually that bad at all. Perhaps the staging and choreography for 10 Years needs a bit more organization then it should be fine

George
George
8 months ago

No, no and NO. I’m sorry