Go_A have gone live! On March 16 the group delivered a live performance of their Eurovision 2021 song “SHUM” on the Ukraina TV channel.

Even without the dramatic visuals of their video — snow, jeep, fire, Chernobyl — Ukraine’s ESC act still managed to captivate. Lead singer Katya wore an all-black outfit, including knee-high boots, a tight top and a matching leather jacket with metallic embellishments. Despite only having a mic stand and some large earrings at her disposal, she still managed to serve “deity of the forest” fantasy with attention-grabbing shoulder movements and piercing eye contact.

Her bandmates added to the atmosphere, working guitar, recorder, keyboard and computer to great effect as a clip of their video played in the background. Vocally this was as on-point as ever.

Go_A’s “HALLO, Євробачення!” vlog

Separately, Ukrainian broadcaster UA:PBC has launched a series of vlogs under the title “HALLO, Євробачення!” (HALLO, Eurovision!) on its digital platforms. They’re meant to bring viewers closer to the group as they prepare for their big moment in Rotterdam.

Here’s what vlog host Anna Tulieva has to say:

“We started the vlogs ‘HALLO, Eurovision!’ to reveal more about the preparation of the Ukrainian participant for this year’s Song Contest. The viewers can expect a separate story of each member of the band. We have lots to show as each of Go_A members has a unique story that is worth knowing.”

The first episode covers the music video shoot, taking you behind the scenes as they bring spring to life. We hear from the band members and also the video’s director Maksym Tuzhylin.

In the second episode, front woman Kateryna Pavlenko invites you to her home for some lentil soup. Among other things, she discusses her childhood dreams and how she discovered music.

The series has English subtitles and new episodes will drop on Wednesdays on the UA:PB YouTube channel, as well as on Instagram and Facebook.

Are you liking what you’re seeing so far? Do you think that “SHUM” will elevate on the Rotterdam stage? And are you following the vlog series? Let us know in the comments box down below.

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Miso
Miso
3 years ago

Off topic but Ukrainian artist Max Barskih, who took part in Eurovision selection in Ukraine in 2012 wants to represent the country in 2022

Lin
Lin
3 years ago

Awesome live!

ESC 21
3 years ago

Its a awful song, and she cant sing. They are not go to the final.

Jose
Jose
3 years ago

Not live

Robert
Robert
3 years ago

Jesus how cute is the flute guy

Darren
Darren
3 years ago
Reply to  Robert

I’m in love with the DJ guy with the hat myself lol

Bonny
Bonny
3 years ago
Reply to  Robert

yes he is very cute,i found his name is Ihor and he is only 21, as I know he is friend of Khayat, they used to perform together on folk festivals, then Ihor met Go-A and joined the band

Last edited 3 years ago by Bonny
Safiyaa
Safiyaa
3 years ago

Love it! One of my favourites this year. I was worried about the revamp because I love the original version and I had it on repeat. But I got used to this version pretty quickly and I love it, too! But can we take a moment to admire Katerina’s beauty? I love her look! She’s inspiring me to cut my hair short!

Frank
3 years ago

Is the new version really only 2.20min long?

FiKstan
FiKstan
3 years ago
Reply to  Frank

Nah, you can see at the end that some of the performance was cut

NickC
NickC
3 years ago

I just realized how beautiful Katya is, and it hit me like thunder. They should style just like this.

Jimmy Smit
3 years ago

Wonderful! Go_A bring something really special and unique with their style of electro-folk. I love how their sound has both an ethereal, ancient quality, and a modern, punkish, industrial tone—and that the softer and harsher tones come from both directions, rather than a cliche of soft flute and hard guitar. There’s a depth to the musicality of the song, and all its sounds, that’s just perfect for storytelling and I hope that translates to an epic stage performance and production. It’s Ukraine’s first entry completely in Ukrainian, and one of Ukraine’s best entries.

Colin
Colin
3 years ago

Incredible live vocals from Katerina and the synchronization of the whole band. It’s such a special, powerful song and they certainly get my vote in the semi! Ukraine is one of my winners this year!

Jimmy Smit
3 years ago
Reply to  Colin

One of my winners too! Top 3 for me last year, Top 5 this year. Part of the special power of the song for me is the vividness and vibrancy, it’s like a painting. There’s something otherworldly about Shum, which they make into dystopia in both of the music videos. I can let my mind wander, to when society has collapsed across Europe, and I’m ranging in the forest with my bow and arrow, and as the twigs and leaves crunch quietly beneath my feet, the flute is playing, a bird flutters away, the deer runs, I take off my… Read more »

Last edited 3 years ago by Jimmy Smit
Jose
Jose
3 years ago
Reply to  Colin

Not live vocals

Darren
Darren
3 years ago

I love Go_A!
I loved Solovey last year, still listen to it, Shum is good too, I liked it more before the re-write but the new version is still good. I hope they qualify but something tells me this might actually be the shock NQ of the night. I hope I’m wrong though.

Jonas
Jonas
3 years ago
Reply to  Darren

I’m worried it will be like Telemóveis – completely unappreciated by juries and televote because of how different it is.

Darren
Darren
3 years ago
Reply to  Jonas

That’s kind of the feeling I’m getting too!
I had Telemoveis as a potential winner, I was shocked when it didn’t get through.
Go_A gives me the same feels.

Fionn
Fionn
3 years ago
Reply to  Darren

telemoveis was my personal winner and shum is up there this year, really hope we won’t be disappointed

Sabrina
Sabrina
3 years ago
Reply to  Darren

I have the same fear that you guys have (and the same high level appreciation for both “Shum” and “Telemóveis”). My hope is that Ukraine uses their usual staging skills to make this more a Hatari than a Conan situation.

Kosey
Kosey
3 years ago
Reply to  Sabrina

I may be proved completely wrong but I think Shum has a lot more accessibility than Telemoveis. The trance-esque nature of Shum will prove very popular with a more mainstream crowd. I always appreciated the artist value of Telemoveis but I always felt that the song and the presentation was more avant-garde in nature. Shum is a more straightforward dance track with ethnic elements, which rather than being obtuse I think will actually attract votes from certain parts of Europe. But of course I could be cataclysmically wrong!

Which would be a shame.

Sabrina
Sabrina
3 years ago
Reply to  Kosey

“Telemóveis” was indeed more avant-garde, it was even hard to categorize it in any genre, it mixed a lot of different influences to the point it sounded Portuguese, African, Middle-Eastern and Eastern Asian at the same time (Conan brain should be studied!). “Shum” on the other hand has folk elements, but with a clear foot in electronic music, which maybe will make it more palatable to a wider audience. The presentation will probably be very different too, Conan had that futuristic sci-fi/manga style, while Go_A’s staging will probably follow the music and video and go for a distopic future vibe… Read more »

NickC
NickC
3 years ago
Reply to  Jonas

Sorry, but this is waaaaaaay better than telemoveis. This has a melody, a composition, a build.

Doris
Doris
3 years ago
Reply to  Darren

Can’t be shock NQ since odds give them NQ for the moment. I wished they would bring back the two lovely back-singers from last year NF that would add real value and not that post-echo awful mix like in this pseudo-live.

BeepBoop
BeepBoop
3 years ago

I love them! 🙂

Reus
Reus
3 years ago

This will be top 10 in Rotterdam! Europe LOVES techno, folk and ethnic sounds.

Kosey
Kosey
3 years ago

Go_A are amazing, my number 1 in the whole contest so far.

And by the way, this must be one of the most un-breakfast TV type songs out there in the contest! I just love the anarchy of it all!

Alex M
Alex M
3 years ago

Well this clearly isn’t live.

Berta
Berta
3 years ago
Reply to  Alex M

its live, it sounds diferent than studio version and Kate singing it faster than in videoclip, also she confirmed it was live, why she would lie, it has no sense

Last edited 3 years ago by Berta
Alex M
Alex M
3 years ago
Reply to  Berta

I don’t know why would they lie, but they did.

Nick
Nick
3 years ago
Reply to  Alex M

the one who is lying here, is you

Doris
Doris
3 years ago
Reply to  Alex M

Live but with too much over digital processing. At the end it’s like a studio edit.

Honesty
Honesty
3 years ago
Reply to  Alex M

She just has outstanding vocals and charisma.

Doris
Doris
3 years ago
Reply to  Alex M

Live according to new eurovision rules. meeeeh. Eurovision is dead. Technology killed real live singing. We can have now winners that would have been a total mess with real live.

Pandaman
Pandaman
3 years ago
Reply to  Doris

I’m pretty sure these rules are temporary and were created because of the pandemic. They are supposed to help out those artists who can’t bring backing vocalists with them, and whatnot.

John
John
3 years ago
Reply to  Alex M

Here they are live in front of a crowd if you’re not satisfied: https://www.youtube.com/watch?v=0Y4Xw6Z6pqw

Alex M
Alex M
3 years ago
Reply to  John

If you think that I’m questioning her ability to sing then you are very wrong. But you can compare your video with the one linked in the article and see that the latter is definitely not live.

Donkey
Donkey
3 years ago
Reply to  Alex M

nope, singing in a studio is way easier than singing on stage. Expecially with the audio issues ukraine tends to have.

Jose
Jose
3 years ago
Reply to  John

this is live, yess, the other no

Donkey
Donkey
3 years ago
Reply to  Alex M

if you think this is live then you are tone deaf. Its not like it was bad it just sounded very different to the studio version

Sven
Sven
3 years ago

wow! the live is so nice, Kate nalied it 🙂

I can’t wait to find out concept of Shum staging, it could be something epic,I hope so

zelenovi
zelenovi
3 years ago
Reply to  Sven

These are the people who gave us the hamster wheel, the fire piano of death, and Svetlana Loboda’s flying circus. It’s definitely going to be epic :)))

Jose
Jose
3 years ago
Reply to  Sven

yes Kate nalied the playback perfectly

Lana
Lana
3 years ago
Reply to  Jose

are you Russian or something?