She is one of the world’s leading fashion influencers. And, if the latest media rumours are to be believed, Italian TV bosses are keen for Chiara Ferragni to host Eurovision 2022.
Chiara Ferragni rumoured to host Eurovision 2022
In the latest edition of Oggi magazine, the gossip columnist Alberto Dandolo claims that RAI want Chiara for Eurovision 2022. His comments have been picked up and reported by numerous outlets including Elle and ilmattino.it.
Dandelo writes: “RAI seems to have set its sights on Chiara Ferragni for the Eurovision Song Contest 2022, which, thanks to the victory of Måneskin, will be held in Italy”. He contends that the powers that be would agree on Chiara and Alessandro Cattelan. You may recall that Cattelan was one of the earliest names to be linked to the hosting gig back in June. The showbiz hack concludes that “Chiara Ferragni has an international image, is loved by the online world and is quickly conquering even more traditional audiences.”
View this post on Instagram
Who is Chiara Ferragni?
Chiara Ferragni is a 34-year-old, Italian fashion influencer who first rose to fame through her The Blonde Salad blog, which she launched in 2009. By 2011 she was being profiled by Teen Vogue and in 2013 she published a book, also called The Blonde Salad. She has also designed her own collections. Ferragni’s star has long since outgrown Italy, and she is now well known abroad. She boasts almost 25 million followers. And in 2020, she starred alongside supermodel Heidi Klum on Amazon Prime Video’s fashion reality show Making The Cut.
Ferragni is married to the Italian rapper Fedez. They have two children together. Eurovision fans will know him for his duet with Francesca Michielin — “Chiamami Per Nome” — which finished second at Sanremo 2021.
Alessandro Cattelan — the other rumoured name — is a 41-year-old Italian television and radio host. He became famous in the early 2000s as a veejay on MTV Italia, presenting programs such as Most Wanted and Total Request Live. In 2011, he moved to Sky Italia to host X Factor, a programe that he stuck with until the fourteenth edition in 2020.
Three months ago Cattelan left Sky to move to RAI, a move that sparked rumours he’d soon land at the Sanremo Music Festival as its next artistic director. But now the Italian broadcaster has to think about Eurovision…and the timing is perfect! Cattelan is managed by LaTarma Management, owned by Marta Donà, who also manages Marco Mengoni, Francesca Michielin and, until recently, Eurovision winners Måneskin.
Would Chiara be a good pick to host Eurovision 2022? Who else should RAI consider? Let us know below.