BMG is out. TaP Music is in. That’s the major headline coming out of the BBC, which has confirmed its plans for Eurovision 2022 in Torino.
BBC Studios, which produces the BBC’s coverage of Eurovision, will now collaborate with TaP Music — the global music publishing and management company behind global stars like Dua Lipa, Lana Del Rey, Leigh-Anne Pinnock and Ellie Goulding. Love me like you do, indeed!
The press release states that the collaboration will “choose a song and act that will represent the United Kingdom in the biggest and most watched music contest on the planet.”
UK: BBC confirms Eurovision 2022 collaboration with TaP Music
Ben Mawson, TaP Music co-founder, wants to leverage the UK’s many musical assets. He says:
“We’re really excited to be teaming up with the BBC for this event and will use Eurovision to authentically reflect and celebrate the rich, diverse and world-class musical talent the UK is globally renowned for.”
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Ben doesn’t just know Eurovision through the telly. He shares two children with his long-time partner Mirjam Weichselbraun, a co-host of Eurovision 2015 in Vienna. They met in 2013, so we imagine he was in the Wiener Stadthalle.
Artists including Elton John, Mel C and Ms Lipa have all publicly supported TaP Music in their bid.
Dua said: “I’m happy to lend my manager to the cause. I’ll be cheering them on!”
Kate Phillips, Controller Entertainment Commissioning for the BBC, is well-aware that 7.8 million people in the UK tuned in for the grand final in 2021 — making it the most-watched edition since 2014. Crucially, it was also one of the most popular entertainment programmes for younger audiences on the BBC with 1.5 million 16-34 year olds tuning in.
“In the UK our love for Eurovision is as big as ever and we have grand ambitions for the 2022 Contest, so we’re really excited to announce this collaboration that will enable us to tap into some great music talent.”
Suzy Lamb, Managing Director for BBC Studios, said: “BBC Studios are proud to once again be producing the coverage of the biggest music competition in world. We’re excited to be collaborating with TaP Music. Their expertise in managing world class artists and finding huge international hit records speaks for itself and we look forward to working with them on the UK act and song for the 2022 contest.”
The announcement brings an end to the BBC’s short-lived partnership with music company BMG, which it announced in September 2019. That resulted in the selection of James Newman for Eurovision 2020 and, following its cancellation, his re-selection for Eurovision 2021. His song “Embers” finished last with zero points from both the public and professional jury.
So was BMG to blame or the BBC? Well over the summer Swedish Eurovision maestro Christer Björkman told the Eurovision Legends podcast that ultimately the BBC has to shoulder the burden of failure.
He said: “Well, it could be BMG. But on the other hand, if they don’t know what they should be looking for… I mean if the input they get is ‘don’t take it seriously’, I don’t know. In the end, it is the BBC. Because if they had a person who was responsible for this, a little like me, that person would tell BMG ‘no, that’s not good enough, on the level we’re supposed to be’. And I would show them clips of at least 20 songs in the last two, three years that are valid from the competition and say ‘this is where you have to be’. It has to be original, it has to be up to date, it has to have an air of the year you’re in. Oh, this makes me really fired up, I have to tell you. I mean seriously, seriously.”
The BBC’s Eurovision coverage is a BBC Studios Entertainment production, commissioned by Kate Phillips, Director of Entertainment. The Executive Producer and Head Of Delegation is Andrew Cartmell, and the series producer and Assistant Head of Delegation is Lee Smithurst. Suzy Lamb is the MD for BBC Studios Entertainment. The Commissioning Editor for the BBC is Rachel Ashdown.
Are you excited about this new partnership? Do you think the BBC will manage to tap some major talent? Let us know in the comments box below.