Five weeks of heats are behind us. Twelve acts remain. Tonight, Sweden makes its choice for Eurovision 2025, with the final of Melodifestivalen 2025 taking place in Stockholm.
With the national final season winding to a close, the Wiwi Jury — our in-house panel of music unprofessionals — has gathered one last time in Stockholm. Has the Wiwi Jury found another potential Swedish Eurovision champion? Read on to find out.
Lauren
1. KAJ – “Bara bada bastu”
I’d never expect a song of this style to be my winner of Melfest, but it’s a landslide. And I’ll hold out hope for it winning exactly because it’s so good at winning over the masses. The Fenno-Swedish lyricism is brilliant, and the beat just can’t leave your head ever since the first listen. This could be a dark horse in Basel!
2. Erik Segerstedt – “Show Me What Love Is”
3. Greczula – “Believe Me”
4. Annika Wickihalder – “Life Again”
5. Måns Zelmerlöw – “Revolution”
Pablo
1. Greczula – “Believe Me”
Pound for pound, Greczula is the singer with the most star power I’ve seen this national final season. “Believe Me” has the unique quality of being absolutely telegenic — it feels like this song was made specially for a televised live performance and in the end we have a package that’s a thousand times more than the sum of its parts; an uplifting, super engaging experience that simply must be seen and rewarded. If this gets to go to Basel, I expect great fortunes on both sides of the jury and televote, and if not, he has proven to be one of the newest talents with the most potential to deliver something positively lethal for Sweden in the future.
2. Måns Zelmerlöw – “Revolution”
3. KAJ – “Bara bada bastu”
4. Scarlet – “Sweet n’ Psycho”
5. Meira Omar – “Hush Hush”
Sebastian
1. Dolly Style – “Yihaa”
I say this with absolutely no regret — “Yihaa” is the best Sweden has to offer in 2025. Think about it. Beautiful redemption arc, a lineup of dolls that you can’t even tell were in the last one, a catchy horsey song with weirdly an actual deep message about resilience — this is revolutionary, and not the typical contrived Sweden by numbers. There’s absolutely not a horses’ chance in hell the Swedish people will choose this for Eurovision, but I feel like there’s a missed opportunity in Molly, Holly, Polly and Yolly (you have to feel that Yolly drew the short straw of the naming stick) not heading to Basel. In all seriousness, “Bara bada bastu” is deservedly iconic and ready made to go, but the girls have a charm that is undeniable. Maybe next year, with yet another lineup of dolls?
2. KAJ – “Bara bada bastu”
3. John Lundvik – “Voice of the Silent”
4. Meira Omar – “Hush Hush”
5. Klara Hammarström – “On and On and On”
Andreas
1. Greczula – “Believe Me”
From the first 10 seconds, I got goosebumps and this song pulled me in right away, like with Cornelia Jakobs in 2022. “Believe Me” feels both nostalgic and modern, mixing 80s-90s sound with a fresh 2025 twist. Greczula has something special — his style is like Freddie Mercury meets Elton John meets Harry Styles meets Damiano meets Mika. But it’s Swedish and modern. His stage presence is strong, he is an artist with an obvious star quality. For me, this isn’t just another song in the competition — it has international potential. The song sticks with you, and his voice makes it all even stronger. If Sweden wants an entry different to what they have sent in previous years, which could do well outside Eurovision, Greczula is the perfect choice.
2. KAJ – “Bara bada bastu”
3. Klara Hammarström – “On and On and On”
4. Måns Zelmerlöw – “Revolution”
5. Scarlet – “Sweet n’ Psycho”
Ruxy
1. KAJ – “Bara bada bastu”
If there’s one thing we’ve learned over the years, it’s that Sweden has a remarkable ability to create outstanding stage performances. They also know how to turn their entries into successful radio hits throughout the Eurovision season. This time, however, we have a song that could do more than just sound great on the radio or impress with its staging — it has the potential to go viral. Honestly, I could even see this as a winner — why not? The song is genuinely funny and incredibly catchy — the kind that instantly gets stuck in your head. While Sweden has wowed us in the past with impressive choreographies, now feels like the perfect moment for them to introduce a simple dance routine that everyone will be doing during the show. With its Nordic sound, good vocals and the irresistible charisma, this entry feels like a complete package — one that reminds me of those iconic Eurovision performances from back in the day.
2. Dolly Style – “Yihaa”
3. Meira Omar – “Hush Hush”
4. Scarlet – “Sweet n’ Psycho”
5. Klara Hammarström – “On and On and On”
Tom
1. Klara Hammarström – “On and On and On”
I was torn whether to go with my head or heart choosing my Melfest winner. I would love Klara Hammarström to take the win for Sweden. “On and On and On” is an undeniably catchy pop banger that is just so satisfying. The voice, the beat, the drop at the end. I love it. I am just not sure it will be enough. Whether it’s this song or not, Klara will make it to Eurovision one day.
2. KAJ – “Bara bada bastu”
3. Måns Zelmerlöw – “Revolution”
4. Scarlet – “Sweet n’ Psycho”
5. Dolly Style – “Yihaa”
Antranig
1. KAJ – “Bara bada bastu”
Two years ago, I stepped into a sauna in Finnmark, sat down for two minutes, then said “I don’t get the point of this” and left. But KAJ have given me a new perspective on Nordic sauna culture and they’ve turned me around. It’s not a strong year for Melfest; the other ‘favourites’ are Greczula — an absolutely enthralling performer with a lifeless song — and Måns — with an incredibly generic, monotonous number. Even my queen Klara and my other queens Dolly Style have had superior entries in the past. Despite all of that, Sweden have a genuine diamond in their hands. “Bara bada bastu” is an earworm, brought to life with an incredible stage show. This is a no brainer, Sweden!
2. Klara Hammarström – “On and On and On”
3. Scarlet – “Sweet n’ Psycho”
4. John Lundvik – “Voice of the Silent”
5. Dolly Style – “Yihaa”
What do you think of the Melodifestivalen 2025 lineup? Can any of these acts deliver Sweden an eighth Eurovision trophy? Let us know in the comments below.
That’s it.
I’m not going to wait with bated breath for KAJ since I’m still very certain that Måns will win, but I’d definitely be happier if Sweden did choose Bara Bada Bastu instead. C’mon folks… It would be so glorious ^^’
I’m going in expecting months as the winner, but I’ll be pleasantly surprised if it’s somebody else.
Where is there always so little love for Maja? That makes me sad. 🙁
Thanks as always to the Wiwi Jury. It’s so interesting to read the varying opinions this year, and it’s nice to read the love for Greczula there as well. Enjoy the final tonight 🙂
I think KAJ will win the public vote by far, and Mans may not sweep the jury as much as expected because of Greczula.
I hope so much that this we will happen !
I’m still rooting for Greczula even it seems to be a two-side race.
1. Greczula – Believe Me
2. Måns Zelmerlöw – Revolution
3. Maja Ivarsson – Kamikaze Life
4. Erik Segerstedt – Show Me What Love Is
5. John Lundvik – Voice of the Silent
Impressive that not only not a single one of you has Mans as a winner, in most occasions he’s not even your runner up, while KAJ seems to be the favorite choice. I honestly didn’t expect that and I’m happy to see it.
No-one has tipped little Mans
I think Greczula can get many jury points..