Kënga Magjike — long considered the more modern alternative to Festivali i Këngës — reached its grand final on Saturday evening. Once again it delivered a celebration of music, legacy and star-studded performances.
Since its debut in 1999, the festival has stood as one of the country’s most influential stages, bringing together established icons and promising newcomers. Created by producer and host Ardit Gjebrea, a multiple FiK winner, the show has grown into a multi-night spectacle, combining live performances, emotional storytelling, and a voting system that blends jury deliberation, artist votes, and public input.
After all was said and done, it was Eurovision 2010 alum Juliana Pasha (“It’s All About You”) who won the night with her ethno-pop banger “Ajër.”
Kënga Magjike 2025: Juliana Pasha wins with “Ajër”
The final results were as follows:
- Juliana Pasha – Ajër
- Albina Kelmendi – Gënjeja (Eurovision 2023 artist)
- Mira Konçi – Më mbaj me vete
- Auron Deva – Mantra
- Manjolla Nallbani – Jetoj
- Lore – Amanet
- Inis Neziri – Në Krahët e Dikujt Tjetër
- Rovena Dilo & Gena – ADN
- Young Zerka – E doja
- Gresa Gjoreca – A kam unë faj
Auron Deva, fourth place finisher, won Best New Artist.
The jury panel: Eurovision stars and wiwibloggs’ own Deban Aderemi
This year’s judging panel brings together respected musicians, Eurovision icons, industry professionals and international media voices — including one very familiar name to wiwibloggs readers.
The 2025 Kënga Magjike jury consists of:
– Deban Aderemi — wiwibloggs journalist, media personality and Eurovision commentator
– Jonida Maliqi — Albania’s Eurovision 2019 representative and acclaimed vocalist
– Kaliopi — Legendary North Macedonian artist and two-time Eurovision representative
– Gianni Testa — Italian composer, producer and Sanremo music professional
– Enkel Demi — Albanian journalist, TV host and long-time cultural commentator
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Not even Alb anians care for KM anymore.
The winner was Juliana Pasha (Eurovision 2010) with a mid-tempo ethno pop number. She’s a fantastic vocalist and the song definitely let her showcase her range and power, but I doubt it had been original enough for Eurovision. Albina Kelmendi took second place and Mira Konci came third.