Eurovision is approaching and Jamala is calling on Ukrainians to bring out their arms! But rather than swords, bows and shields, she wants them to raise their pencils, needles and thread.
The “1944” singer, in conjunction with the Ukrainian edition of Vogue magazine, is staging a contest to design her stage costume for Stockholm.
Jamala gave the singers this concise but informative brief:
Personally, I see a trouser-type lower part, because I am a singer, who moves on stage, doesn’t dance, but moves in a particular way. Trousers give me a stable position on stage, which is very important for this song. I represent a modern girl, a cosmopolitan one, without a connection to some concrete culture. She is close to everybody and everybody can see himself in her. I am not against prints or ornaments.
Several fashion designers were shortlisted and all the sketches have now been revealed. Let’s take a look and gag on the glamour! Jamala will definitely have a tough time choosing just one…
1. EDGY ELEGANZA
This design by BEVZA unites several layers with different triangular shapes. It’s strict and structured on the one hand, but at the same suggests a spicy sort of power. The tattoos on the wrists and neck represent femininity and add some extra flavour.
2. URBAN REALNESS
ARTEMKLIMCHUK goes for something simple, but adds a touch of glam with rhinestones and sparkling edelweiss flowers around the top. Surely they will shine on the finely-lit stage in Sweden. Conchita brought similar swank to Vienna last year when she flew into Wiener Stadthalle, but she was pink and definitely did not have flowers.
3. WIND MACHINE DREAM
THEO has gone deep into the song. He saw it as a story so seeks to dress Jamala as a book. When the wind machine hits the dress, the panels will wave all over the place, creating the illusion of turning the pages of a book. Magnificent. The text on the panels are the lyrics of “1944”. This is a regal look that any wind machine would be happy to work with.
4. STRIPY CONFUSION
All hail, Queen Jamala! DZHUS suggests royalty (and the back of a throne) with the fan shaped top on the reverse of the second costume. Unfortunately the bulky collar and skirt style sleeves may remind you of clowns and the circus. We fear Ukraine may be in the running for the Barbara Dex Award with this one. Well, that’s also something…
5. FEELING THE SPIRITS
In this sketch Jean Gritsfeldt portrays Jamala as a spiritual shaman from another world. The white gown, red belt, huge beads and feathers give life to the mystical feeling of her song. The outfit perfectly fits Jamala’s other-worldly vision.
6. HIGH FASHION MAGIC
If wizards had a passion for high fashion, then they might just choose FROLOV. These elegant lacy trousers, which are covered by a delicate dress and luxurious cloak, just scream “Magic!”. We don’t have a sense of colour yet, but it looks like this could be fabulous.
7. SUMMER BREEZE
This charming and simple outfit from Ksenia Sschnaider is light and fresh and has the smell of summer. We can already see Jamala slipping into this for a nice walk along the seashore — but we’re less convinced it will work on the Eurovision stage.
8. ROYAL CHIC
Last but not least is this design by Marianna Senchina. The dress is very neat and tender. The red collides beautifully with the white and creates a smooth and memorable effect. Gems on the chest bring even more attention to Jamala’s stunning decolletage.
What do you make of the choices above? Which one is your favourite? Let us know in the comments below!