Earlier today, the Wiwi Jury — our in-house panel of music unprofessionals — started our tour of Switzerland in the stunning city of Zurich and began discussing the contestants participating in Die Entscheidungsshow, the national selection for Switzerland in the Eurovision Song Contest 2018. Today we are taking a look at “Kiss Me” by Naeman. Are we willing to pay a buck to kiss him at the kissing booth? Read on to find out…
Naeman – “Kiss Me”
“Kiss Me” reviews
Bernardo: I’ve listened to “Kiss Me” a thousand times. And no, I’m not talking about this track. This clearly gets a “generic” status from me. While Naeman’s voice seems very controlled and full of sass, the lyrical composition doesn’t follow the same trend. It’s weak and it relies on a good hook to work. I wouldn’t be surprised if this won, but I wouldn’t be happy.
Bogdan: Reductive, lyrically weak and vocally challenged, “Kiss Me” fails to impress me on any level whatsoever. Despite its supposed radio-friendliness, the track doesn’t elicit even the slightest positive emotion throughout and is instantly forgettable the moment it ends. This is fast-food music at its worst and Switzerland would be a definite NQ should they send Naeman to Lisbon.
Deban: Staying true to his street performance roots, Naeman injects much-needed life into the Swiss national final. Upbeat, sassy and sung with clear diction, “Kiss Me” approaches the contest with a different vibe. Whether this advances to the Eurovision final or not, Switzerland still needs an anthology of musically diverse entries.
Jovana: And we have this year’s favourite with teenage girls – Naeman. “Kiss Me” is just a perfect radio-friendly bubblegum pop track sung by a cute guy – and when you are 13, what else do you need? But not everyone is a teenage girl. The quality is there; it is modern and well-produced. However, I just fail to see the substance behind it.
Robyn: Go on, Swiss Bieber! “Kiss Me” is a bop and wouldn’t sound out of place in Melodifestivalen. It’s a little generic, the sort of song that could slot into any Western European national final. But if Switzerland just wants to get into the grand final, this could do it. And if Naeman can deliver some pop charisma, they could do very well.
William: “Bodies sweating, shoulders bare” — he’s ready. Unfortunately I’m not sure this song is going to help him grab the moment or the lady of his choice. It sounds overproduced, slightly sleazy and like a track Benjamin Ingrosso would have rejected. I appreciate the strong sense of genre, but I can’t stomach this.
Our jury for 2018 consists of 16 jurors, but we only have room for 6 reviews. The remaining 10 scores are listed below.
The highest and lowest scores are dropped prior to calculating the average score. This is to remove outliers and reduce potential bias. We have removed a low of 2 and a high of 9.