Rai’s decision on the Eurovision 2022 host city could drop as early as Monday. And now Torino — one of the five cities reportedly still in the selection process — has released a glossy promotional video that celebrates its place in Italy’s cultural and commercial history.

The video opens with a series of questions related to significant Italian firsts, all of which took place in — you guessed it — Turin.

Where, in 1895, was the tradition of Italian espresso born? Where, in 1924, did Italian television first come to life? Where, in 1899, did the Italian automotive industry first rev its engine? Torino across the board.

 

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Eurovision 2022: Torino host city promo video promises “unforgettable” contest

Showing just how much municipal will is behind the bid, the city’s mayor Chiara Appendino narrates much of it, explaining how the city has built on its impressive history to stay relevant in 2021.

“Torino, the first Italian capital, the first industrial heart of the country, the cradle of Italian radio and television,” she says. “Torino has been the centre of an unprecedented transformation over the past few years, making sustainability and environment its founding values.”

“Torino is innovation, it is the testing of the first self driving car. It is the largest drone show in Europe. It is the city where the 5G network was implemented for the first time. Torino is a city of inclusion, a place of contamination and experimentation.”

She goes on to applaud the city’s famed market and promises big things if the song contest lands in her city.

“Torino is a city of youth, a dynamic and ambitious city that is ready to welcome with open arms the great show of Eurovision 2022. And it would be the most unforgettable ever staged.”

 

@wiwibloggs_officialAccording to Italian newspaper Il Resto del Carlino, the ##Eurovision2022 host city will be named next Monday. ##eurovision ##fyp ##foryou ##foryoupage♬ STAY – The Kid LAROI & Justin Bieber

The city’s host venue is the Pala Alpitour, which boasts more than 13,000 seats and a height of 18 meters.

Along with the venue, “there are a whole lot of other factors that could reward the city,” the mayor has said elsewhere, pointing to “the proximity of an international airport, infrastructure on the territory, and accommodation capacity.”

“Turin also has a certain fame, given that the capital in the coming years will host top-level international events, such as the ATP Finals.”

Below you can watch Eurovision 2019 interval act Madonna performing in the venue as part of her Rebel Heart tour in 2015.

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Alex
Alex
1 month ago

I prefer Bologna but i think it is on lock that Turin will be the host city.

Sot
Sot
1 month ago

Dang. I didn’t support Turin in the host city race and it’s kinda sad that it’s gonna end soon, because Torino 2022 seems inevitable now…

cheska
cheska
1 month ago

This video is just the nail in the coffin. I’ll be extremely surprised if they give this to someone else. TORINO 2021

nycforever
nycforever
1 month ago

I think it was just already the ad for the host city. Turin is really willing to host so I think almost 100% it will be Turin 2022. Maybe Milan would sound more realistic but looking how Turin really wants it and how it is promoted, I think the choice is obious.

Mark
Mark
1 month ago

Loving this short video!

Hyunwoo
Hyunwoo
1 month ago

Why not? I’d say. I have very fond memories of the 2006 Olympic Winter Games. It’s been almost 2 decades but if they can host great Olympics and Paralympics, I’m sure they can host a great Eurovision edition.

Last edited 1 month ago by Hyunwoo
Una
Una
1 month ago
Reply to  Hyunwoo

Good point. A local gvt. that has hosting experience at such high level should be a good thing for our Eurovision!!!

BadWoolfGirl
BadWoolfGirl
1 month ago
Reply to  Hyunwoo

If Turin can handle the Olympics, they can handle Eurovision if they are chosen to be Italy’s host city.

sucof
sucof
1 month ago
Reply to  Hyunwoo

if you produce sanremo every year, making Eurovision is like drinking a glass of water!

Yudhistira Mahasena
1 month ago

Of course I want Turin to host Eurovision 2022 after Rome was out of the race. I’m biased.

First of all, Turin has never hosted Eurovision before, and I remember reading an article that said “Turin intended to host Eurovision if Francesco Gabbani had won Eurovision 2017.”

A sports-related tidbit about Turin is that it is the host city of Juventus. Juventus is one of my favorite Italian soccer team ever since I was a kid, other than AC Milan.

Also Turin is close to the Italian Alps, and I love mountains. I would love to live in the mountains.

BadWoolfGirl
BadWoolfGirl
1 month ago

I first learned about Turin when it hosted the 2006 Winter Olympics. Which ever Italian city gets to host eurovision, it will be the fourth new city in a row to host Eurovision. We started in Lisbon, then to Tel Aviv and Rotterdam. Granted it all depends on the quality of the songs for 2022, but I would like to see a first time winner next year For another brand new host city

Esc addict
Esc addict
1 month ago
Reply to  BadWoolfGirl

No need to have “a first time winner” to have another brand new host city……

BadWoolfGirl
BadWoolfGirl
1 month ago
Reply to  Esc addict

Fair enough. Countries that have won before have countless cities that could host for the firs time if they win again.

azaad
azaad
1 month ago
Reply to  BadWoolfGirl

I’m sure if the UK or Germany win they’ll host in Manchester and Hamburg respectively, cities the contest has never been too, just off the top of my head.

Ziv
Ziv
1 month ago
Reply to  BadWoolfGirl

While I love to see a first-time winner (especially the countries which historically have not done well, like Czech Republic, North Macedonia, Slovenia etc.), I would like to see an Italian double too. Who could do better than Italy to break the curse of host country?

BadWoolfGirl
BadWoolfGirl
1 month ago
Reply to  Ziv

I could see Italy not land in the bottom five as a host country. However, I’m not sure I want to win twice a row because it will just be an expensive endeavor to host twice in a row. Look what happened to Ireland during the 90s.