She has a fire in her chest and will represent Romania at Eurovision in Rotterdam.
And now Roxen has presented a revamped version of her entry “Alcohol You” in her official music video for Eurovision.
The major sonic change comes to the climax and final chorus of the song. If the original studio version left some fans wanting more, the new has been beefed up. In the revamp, “Alcohol You” builds to an explosive ending. Extended notes are added, new strings dial up the urgency and percussion heaps intensity on proceedings. In short it adds oomph, where before some may have found it lacking.
“Alcohol You” music video
The music video begins with a spiralling shot. It zooms to Roxen, juxtaposed against a neon sketch of herself.
The lyrics of the songs swirl around her, with light effects growing as we build to the first chorus. Roxen’s eye contact with the camera is sparing and she only looks down the lens at key moments to heighten intensity.
In the second verse, the neon outline of the Roxen sketch becomes a fixed image. Shimmering lights and smoke effects give the video an almost underwater feel.
Pulsing lights build into the revamped climax. Roxen reaches out to the camera, with a hypnotic stare that almost pierces through to the viewer. She chases the camera as it retreats and her glance lingers as the camera fades to black.
This is a simpler video than other narrative or choreography driven efforts, but it is all the more effective for it. Instead “Alcohol You” and Roxen herself are centre stage.
Romania at Eurovision 2020
Romania has been drawn to compete in the first semi-final.
“Alcohol You” will be performed at some point in the second half. After two years stuck in the semis, Roxen will doubtless be keen to make it to the Grand Final.
What do you make of the revamp? Do you like the music video? Let us know in the comments below!