Sweden’s Loreen Wins Eurovision 2012: Results and Press Conference

The lights fell and so did the faux snow. Shortly after it was all cleared Sweden’s Loreen had emerged as the winner of Eurovision 2012. Her song “Euphoria” was a clubby meditation on a simple idea: that love can take us to a higher place. Standing on an elevated platform and singing into a wind machine, she captivated the 23,000-seat Baku Crystal Hall with minimalist choreography and a crazed look in her eyes. Her distant stares and occasional writhing conveyed the madness that accompanies her pursuit of “the one.” When the snow fell we saw the passing of seasons: time moved on, and the love Loreen shared with her back-up dancer remained in tact.


Press conference

Before journalists pounced, the emcee have Loreen the chance to deliver a personal message to the audience. “I have so many things I want to say to all of you, all of you out there, to all of you who believed in me. This isn’t only about me. It’s about us. And I’m thankful to you guys. Thanks for your support, really. From my heart.”

Loreen walks on the stage to collect her trophy

A Swedish broadcaster asked Loreen how she has managed to focus despite all the pressure and expectations. “Oh wow. I slept a lot. I ate a lot. I tried not to think about this performance as something we create together. That made it a lot easier to stand in front of so many people because I’m the shy type to be honest.”

What did Loreen want to say to Swedes? “I would like to say thank you for giving this way of performance a chance because it’s different. And thank you.”

A Polish journalist asked about the problems Loreen during the jury final on May 25. “The trouble I had yesterday was that I swallowed my snow. I had snowflakes on the back of my throat. Stuff like that happens and when it’s live…It didn’t make me nervous at all. Shit happens.”

Rather bizarrely, a Swedish journalist asked Loreen how she would describe Sweden to foreigners. “The most beautiful word in Swedish that represents Sweden to me is organic,'” she said. “When I think of Sweden I think of nature. Pure air and water. We have a lot of beautiful things in Sweden.”

A member of the Azerbaijani opposition movement asked Loreen how she would support Azerbaijan as it progresses toward democracy. “I support Azerbaijani people from my heart because I love the people of Azerbaijan. They are very friendly, and smart.” The journalist wanted to know how. “How? Any way you want.”

How would you describe Azerbaijan to people in your country? “I would say they have great food. And most of all I would say the people of Azerbaijan are really nice.”

Loreen performs “Euphoria” in Baku’s Crystal Hall

Besides victory what will Loreen take from Azerbaijan? “I’ll probably take a bit of me. I’m a people’s person. All the connections I’ve had. They mean a lot to me. That’s what I’m going to take home also.”

A French journalist wanted to know what Loreen thought of Anggun, the French contestant. “She’s a great person and a great vocalist. I liked her very much.”

A Russian journalist wanted to know how Loreen felt about the Buranovskiye Babushki. “I love the babushkas very much. I gave them a hug, and they gave me their necklace.” And how will she party? “Party. Yeah. I will party in my own way meaning dance, meeting with people, nice food, and some sleep.”

What did her crazy choreography represent? “To be honest the dance represents freedom. Not to have any rules. Just do whatever you feel like. Move however you feel like. That’s basically the meaning of it. Don’t have any rules. Don’t think so much. Just be whatever you want to be. It will work. It will work. And it did.”

Why didn’t the Ukrainian artist do so well? What’s wrong with her? “There’s nothing wrong with her at all. All of the contestants are great. It’s just a question of taste and this year it happened to be me. All of us are really godo artists and are winners.”

That’s all folks. A tame press conference following a fantastic night. Now Wiwi & Co. need to rush to the airport to catch a flight back to London! It’s already 5am here in Baku. Love, Team Wiwi

Complete Results

1. Sweden: Loreen with “Euphoria”

2. Russia: Buranovskiye Babushki with “Party for Everybody”

3. Serbia: Zeljko Joksimovic with “Nije ljubav stvar”

4. Azerbaijan: Sabina Babayeva with “When the Music Dies”

5. Albania: Rona Nishliu with “Suus” (Personal)

6. Estonia: Ott Lepland with “Kuula”

7. Turkey: Can Bonomo with “Love Me Back”

8. Germany: Roman Lob with “Standing Still”

9. Italy: Nina Zilli with “L’Amore è Femmina” (Out of Love)

10. Spain: Pastora Soler with “Quédate conmigo”

11. Moldova: Pasha Parfeny with “Lautar”

12. Romania: Mandinga with “Zaleilah”

13. F.Y.R. Macedonia: Kaliopi with “Crno i belo”

14. Lithuania: Donny Montell with “Love Is Blind”

15. Ukraine: Gaitana with “Be My Guest”

16. Cyprus: Ivi with “La La Love”

17. Greece: Eleftheria Eleftheriou with “Aphrodisiac”

18. Bosnia: Maya Sar with “Kora ti znam”

19. Ireland: Jedward with “Waterline”

20. Iceland: Greta Salóme & Jónsi with “Remember Me”

21. Malta: Kurt Calleja with “This Is the Night”

22. France: Anggun with “Echo (You and I)”

23. Denmark: Soluna Samay with “Should’ve Known Better”

24. Hungary: Compact Disco with “Sound of Our Hearts”

25. United Kingdom: Engelbert Humperdink with “Love Will Set You Free”

26. Norway: Tooji with “Stay”